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Pocketstop Blog

The #1 Tool Everyone In the QSR Industry Should Be Using: Mobile Marketing

Posted by Daniel Wagstaff on Apr 21, 2015 10:27:38 AM

Learn How Church’s Chicken Used a Mobile Marketing Campaign to Send a Lucky Customer to Los Angeles to Mingle With the Stars!

I’m not just tooting my own horn when I say that mobile marketing is the number one tool that every QSR, or quick service restaurant, should be using. Today, it really is a no brainer. Everyday more and more QSRs are jumping aboard the bandwagon and using this amazing tool to communicate with and reward their customers all while promoting their own brand. It truly is a win-win. Did I mention text mobile marketing as a greater than 90% read rate? You’re going to attract the attention of people who want your product. And you’re going to have an incredibly reliable and effective way to reach and engage them. Need I say more?

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Topics: Business, loyalty, Loyalty, Mobile, Mobile Coupons, Mobile Marketing, Pocketstop, Rewards, SMS, Technology, text marketing, text message marketing, Trending

What do Mobile Marketing and The Sun Have In Common?

Posted by Daniel Wagstaff on Apr 9, 2015 10:08:07 AM

Seattle Sun Tan Uses Mobile Marketing to Boost Revenue in a Big Way

Several of our past blogs have highlighted the popularity of mobile marketing in the quick service restaurant (aka: fast food) industry. But QSRs aren’t the only brick and mortar businesses that are cashing in by utilizing mobile marketing campaigns.

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Topics: Business, loyalty, Loyalty, Mobile, Mobile Coupons, Mobile Marketing, Pocketstop, Rewards, SMS, Technology, text message marketing, Trending

Mobile Marketing Makes the Agenda at the 2015 Mobile World Congress

Posted by Daniel Wagstaff on Feb 17, 2015 4:16:39 PM

“Well, it’s about time.”

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Topics: Business, loyalty, Loyalty, Mobile, mobile, Mobile World Congress, News, Pocketstop, Technology, Mobile Marketing, Rewards, sms, SMS, text message marketing, Trending

5 Reasons Why Your Business Should Be Using Text Message Marketing This Holiday Season (and all year round!)

Posted by Daniel Wagstaff on Dec 4, 2014 12:47:28 PM

Text message marketing is becoming the king of mobile marketing.

Thanksgiving has come and gone. And so has some of the biggest shopping days of the year. Black Friday, Small Business Saturday and Cyber Monday have become gargantuan events giving both consumers and businesses the opportunity to cash in. E-commerce has been changing the landscape of the Thanksgiving holiday shopping weekend for a while now, giving text message marketing more relevance than ever before.

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Topics: Business, loyalty, Loyalty, Mobile, mobile, News, Pocketstop, sms, SMS, Technology, text, text message marketing, Trending

Movie Theater Utilizes Loyalty and Rewards Program to Increase Engagement with Moviegoers

Posted by Daniel Wagstaff on Sep 4, 2014 8:49:05 AM

The excitement that going to the movie theater brings is a feeling we all know. For a couple of short hours we take a break from reality and focus on whatever is showing on the silver screen. Going to the movies is an activity that attracts a wide variety of people from all ages, races and genders. Last year, 1.34 billion tickets were purchased nationwide, giving a movie theater an incredible opportunity to attract and grow a loyal fan base with a loyalty and rewards program 1.

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Topics: Business, loyalty, Mobile, movie theater, Rewards, rewards, Technology, Trending

“The Scoop” Wins Silver at U.S. MAXI Awards

Posted by Neal Guilliotti on Jun 6, 2014 11:02:09 AM

Pocketstop is thrilled to announce that the integrated loyalty program known as “The Scoop” that it created with agency partners Imaginuity and The Dealy Group for client Jones Lang LaSalle (JLL) was awarded a silver MAXI in the New Media & Emerging Technology category at last month’s International Council of Shopping Centers’ (ICSC) award show in Las Vegas. “The Scoop cut through the digital clutter, drove explosive growth in membership and delivered hundred of retailer offers to highly engaged shoppers while they were on the property1.”

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Topics: Business, loyalty, mobile, Mobile Coupons, News, retail, Rewards, Shopping Centers, Technology, Trending

Mobile Meets Media: SMS News Desk

Posted by Daniel Wagstaff on May 29, 2014 9:56:51 AM

New technology and innovative ways to use existing technology have revolutionized the television, radio and print media industries over the past two decades. In the mid-90s, the commercialization of the World Wide Web gave birth to a new channel media companies could use to reach consumers. And today, dynamic platforms like smartphones give media companies endless possibilities for reaching out to their target audiences. But not everyone has jumped onboard this ongoing digital revolution yet.

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Topics: Articles, loyalty, Mobile, mobile, sms, Technology, Trending