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Pocketstop Blog

5 Best Practices For Cyber Attack Response Planning

Posted by Daniel Wagstaff on Dec 4, 2019 8:30:00 AM

Cyber attacks have become commonplace, so much so that there’s an attack every 39 seconds effecting 1 in 3 Americans every year. However, individuals aren’t the only targets of hackers. Businesses lose millions of dollars every year due to cyber attacks. In fact, the NotPetya ransomware attack cost Merck over $300 million every quarter.

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Topics: Mass Notification System, RedFlag, cyberattack

What Is An Emergency Action Plan (EAP)?

Posted by Daniel Wagstaff on Dec 2, 2019 7:48:00 AM

Emergencies require you to be prepared at all times. Regardless of your industry, calamities can strike without any warning, and you need to be ready to deal with them. If you’re left off guard, it can lead to a significant loss of life and property.

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Topics: Emergency Action Plan, Mass Notification System, RedFlag

Steps To Conduct A Fire Drill At Work

Posted by Daniel Wagstaff on Nov 26, 2019 8:16:00 AM

Fires can destroy homes, forests, and even businesses. Every 63 seconds, there’s a structural fire in the USA. While they lead to the loss of life, fires across the U.S. have led to an estimated loss of $25.6 billion in 2018 alone. To avoid such losses, you need to be prepared to deal with workplace fires.

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Topics: Mass Notification System, RedFlag, Fire Drill

6 Mall Marketing Event Ideas

Posted by Daniel Wagstaff on Nov 25, 2019 7:14:00 AM

Events are great-crowd pullers, and by organizing them in your shopping mall, you can increase your footfall with ease. They are great marketing tactics through which you can increase the sales of your store tenants as well. This is perhaps the reason why it’s so common to see shopping centers organize events regularly.

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Topics: Shopping Centers, Straightxt, text message marketing, proximity marketing, Wi-Fi Alive

The American Mall Reimagined

Posted by Daniel Wagstaff on Nov 21, 2019 8:04:00 AM

Every business needs to remain relevant to its customers to survive. The only way of doing so is by matching up to their interests and by keeping up with the latest trends. Shopping malls are no exception to this. They need to evolve based on the interests of shoppers continuously. The stores in the malls keep changing regularly based on these interests, as well. 

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Topics: Shopping Centers, proximity marketing, Wi-Fi Alive

5 Ways To Recover From An IT Outage

Posted by Daniel Wagstaff on Nov 20, 2019 7:53:00 AM

Whether you’ve got your services hosted on a local or cloud server, IT outages can occur at anytime. While cloud servers are safer bets as they usually encounter little downtime incidents, they may falter still go down when you least expect it. For all you know, a massive DDoS attack can cripple multiple cloud servers at a time and lead to significant downtimes. The February 2017 outage of Amazon Web Services (AWS) S3 was one such incident.

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Topics: business continuity, Mass Notification System, RedFlag, IT Outage

5 Things You Need To Know About OSHA Inspections

Posted by Daniel Wagstaff on Nov 19, 2019 7:50:00 AM

It’s every organization’s duty to keep their workplace safe for their employees. However, there are lots of regulations that you need to follow to accomplish this especially from the Occupational Safety and Health Administration (OSHA) which is the regulatory body that looks into these compliances.

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Topics: Mass Notification System, RedFlag, Employee Safety, OSHA

5 Examples of Indoor Mall Advertising

Posted by Daniel Wagstaff on Nov 14, 2019 7:03:00 AM

The success of your shopping mall entirely depends on how well your tenants perform. For this, you need to maximize foot traffic to your mall. However, high footfall isn’t enough. You need to lure people into the shops of your tenants and get them to purchase from them. This requires some foresight and planning for your indoor mall advertising strategy.

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Topics: Shopping Centers, Indoor Advertising

6 Ways To Prepare Your Business For Winter Weather

Posted by Daniel Wagstaff on Nov 12, 2019 8:48:00 AM

November is already here, and soon, it’ll officially be winter. While it’s still warm and sunny right now in some parts of the U.S., the snow shall quickly replace these conditions. Winter can be a challenging time for everyone. The weather is unpredictable, and snowstorms can strike quickly in areas not used to these occurrences.

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Topics: Mass Notification System, RedFlag, Winter Weather

5 Ways Property Managers Can Attract Quality Tenants

Posted by Daniel Wagstaff on Nov 8, 2019 7:48:00 AM

Managing a property is no easy task. You need to continuously ensure that the facilities are top-notch and your customers get the best services possible.

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Topics: property management, RedFlag, Tenant Communication