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Pocketstop Blog

Daniel Wagstaff

Recent Posts

7 Tips To Create A Mall Customer Loyalty Program

Posted by Daniel Wagstaff on Jul 19, 2021 6:13:00 AM

A customer loyalty program should drive increased in-store traffic and repeat business. But, of course, that’s easier said than done. Building a customer loyalty program is an art that can be evolved and successfully executed if all the pulse points are addressed.

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Topics: M360

Pocketstop Announces RedFlag Integration With Microsoft Teams

Posted by Daniel Wagstaff on Jul 13, 2021 8:00:00 PM

DALLAS, July 13, 2021 (GLOBE NEWSWIRE) -- Companies using Microsoft Teams can now integrate with Pocketstop’s emergency mass notification system, RedFlag. This will add a widely popular communication channel as a new communication medium for companies to send critical information in the event of an emergency/crisis situation.

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Topics: RedFlag

How Do I Choose an Emergency Alert System for My Company?

Posted by Daniel Wagstaff on Jul 7, 2021 4:56:00 AM

When researching and shopping for your business’ emergency alert system, look for the most important features offered (see below). Your choice will be vital, as this system will be your go-to in the case of any emergency that could befall your business:

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Topics: RedFlag

How Shopping Malls Can Attract Customers In A Post-Covid World

Posted by Daniel Wagstaff on Jun 29, 2021 4:54:00 AM

Now that life is getting back to somewhat normal, it’s more urgent than ever to attract shoppers (both old and new) and measure their behavior as they journey through your center. With new technology, you can now get a clear handle on what’s bringing customers to you, and what’s keeping them returning.

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Topics: M360

The Key To Engagement is Getting Personal

Posted by Daniel Wagstaff on Jun 23, 2021 5:02:00 AM

What could possibly be more important than price and product? Try customer experience (seriously, try it!). 

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Topics: M360

How To Choose An Emergency Notification App

Posted by Daniel Wagstaff on Jun 21, 2021 5:08:00 AM

In a nutshell: at first glance, all emergency notification app systems seem to be exactly alike. How do you comparison shop and choose the best system for your business?

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Topics: RedFlag

Why Use Emergency Notification Software?

Posted by Daniel Wagstaff on Jun 17, 2021 5:17:00 AM

When your business faces an emergency situation, speed is everything. A lack of communication at a crucial time can impact your business on that day and for many weeks and months going forward. The best way to avoid this impediment is to plan ahead and be ready to communicate important information quickly and seamlessly.

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Topics: RedFlag

How To Optimize for a Shopping Mall’s Customer Journey

Posted by Daniel Wagstaff on Jun 15, 2021 6:07:00 AM

By now (or, at least, before the pandemic), you must have heard this type of thinking countless times: retail is now all about the experience. We’ve been through a lot in the past year, but it’s still true. The way your customer experiences your mall is everything. A good, positive customer experience can define your future. Yet it’s all part of a learning process: even a middling-to-bad experience can provide you with valuable insights that can allow for new ways to improve customer service, staffing, and tenant sales.

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Topics: M360

Press Release: Pocketstop Announces 20 Ways to Bring Shoppers Back to Malls

Posted by Daniel Wagstaff on Apr 29, 2021 3:00:00 AM

DALLAS (PRWEB) As COVID-19-related social distancing restrictions ease around the United States, malls across the country are now facing a new challenge: bringing risk-averse shoppers back after a year of online ordering and curbside pickup. A key: constant communication in the modern methods today’s shoppers prefer, says “20 Shopping Center Marketing Ideas to Bring Back Foot Traffic,” a new white paper released by Pocketstop. The PropTech company provides solutions designed to drive audience behavior and provide actionable data to shopping center companies, among other clients.

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Topics: M360

How Data Silos are Undermining your Shopping Mall Marketing Efforts

Posted by Daniel Wagstaff on Nov 12, 2020 5:02:00 AM

You’ve probably learned this hard lesson by now: everything you do boils down to data. Data helps you see where your shopping center portfolio stands, where it is going, and how you’re being impacted. That’s why your data needs to be up to date, accurate and in sync across your entire shopping mall portfolio. It’s the only way for your company to get anything done quickly, efficiently, and with future success in mind.

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Topics: M360