Having a business continuity plan alongside plans for emergency response, crisis management, crisis communications, and disaster recovery is mandatory for all organizations, regardless of their profile, industry, structure, or size. Accounting for the day-to-day priorities of a business means having a plan in place in case of a downtime or disruption of activity. Therefore, all risk managements strategies should come with a business continuity plan, which needs to be executed by professional and experienced teams. Without a business continuity plan, the aftermath of a crisis can escalate to various degrees of disaster, such as losing money, losing brand loyalty, or even bankruptcy.
