I’m sure you’ve heard the saying, you’re only as strong as your weakest link. This truth can be applied to many situations in life and in business. And with today’s tech landscape, your business is only as good as your best digital communication system. Let’s talk about some of the different automated communication solutions that can help your business—no matter size or location and no matter your goal.
Pocketstop is a SaaS multi-channel digital communication specialist
Organizations these days, whether a shopping mall, retail outlet, corporate office or non-profit organization, have a variety of communication needs. Customers, employees, vendors and managers not only expect information to be pushed out, they demand it.
Pocketstop’s Proximity Based Text Marketing Service Uses WiFi to Drive Success
Today’s technology has made the timing of marketing messages critical to their success. Pocketstop’s WiFi Alive text marketing service gives timing top priority — delivering marketing messages directly to consumers based on their location. In other words, WiFi Alive marries together text marketing messages and consumers who have cash in hand and are ready to spend. Being able to engage consumers while they are shopping is a huge plus for both parties. Consumers get notified of sales or promotions they might not otherwise have been exposed to and marketers enjoy higher ad impressions, sales and ROI.
Business Are Increasing Opportunities and Meeting Goals with Mobile Marketing
Today I’m going to highlight how gas supplier and convenient store franchisee, ALON USA / 7-Eleven made multiple goals when the company implemented a mobile marketing campaign — an increasingly popular marketing option for businesses both large and small across a wide range of industries. Often, we talk about the potential for an incredible return on investment with mobile marketing campaigns. But increasing ROI isn’t the only goal a mobile marketing campaign can help a business meet.
With mobile internet usage surpassing desktop usage, text based marketing is more relevant than ever!
Whoa. 6,000% ROI, sign me up!
Learn How Church’s Chicken Used a Mobile Marketing Campaign to Send a Lucky Customer to Los Angeles to Mingle With the Stars!
I’m not just tooting my own horn when I say that mobile marketing is the number one tool that every QSR, or quick service restaurant, should be using. Today, it really is a no brainer. Everyday more and more QSRs are jumping aboard the bandwagon and using this amazing tool to communicate with and reward their customers all while promoting their own brand. It truly is a win-win. Did I mention text mobile marketing as a greater than 90% read rate? You’re going to attract the attention of people who want your product. And you’re going to have an incredibly reliable and effective way to reach and engage them. Need I say more?
Text Marketing Services Are HOT For More Than One Reason
At Pocketstop, one of our jobs is to promote our products and help potential customers and partners better understand our platforms and the infrastructure required to deliver them. Having said that, today’s blog post will discuss Pocketstop’s Text Marketing Services that run on Microsoft Azure. To learn even more about the text marketing services we offer, check out http://pocketstop.com/text-message-marketing.
Seattle Sun Tan Uses Mobile Marketing to Boost Revenue in a Big Way
Several of our past blogs have highlighted the popularity of mobile marketing in the quick service restaurant (aka: fast food) industry. But QSRs aren’t the only brick and mortar businesses that are cashing in by utilizing mobile marketing campaigns.
SMS Text Marketing Campaign Gains 13,000 Subscribers In 5 Weeks
SMS text marketing campaigns are on the rise — and for good reason. They work! And major brands are starting to take note. Take for example, Taco Bell’s use of an SMS text marketing with a two part goal. First, Taco Bell wanted a way to keep in touch with their customers by communicating with them directly. Additionally, the tech savvy taco shop also wanted a campaign that encouraged immediate action from their customers.
Want to “Eat Fresh”? Text Marketing Can Help Save a Buck
Marketing plays a key role for most businesses. And companies that are really great at it, can thrive. In today’s environment, text marketing is playing a greater part in marketing and advertising strategies. The sandwich shop king, Subway, has been very successful at marketing in the past and continues to be. Stop someone on the street and ask them what company uses the lingo “eat fresh” or the “$5 footlong” jingle and I bet most people will answer correctly. Subway’s advertising on television, on the radio and in direct mail has a very far reach. Still, even with massive traditional marketing campaigns, Subway was looking for something else… something new… something fresh.