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Pocketstop Blog

Check Out This Text Based Marketing Strategy That Earned One Retailer an ROI of Over 6,000%

Posted by Daniel Wagstaff on May 20, 2015 11:59:35 AM

With mobile internet usage surpassing desktop usage, text based marketing is more relevant than ever!

Whoa. 6,000% ROI, sign me up!

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Topics: Business, Loyalty, Mobile, mobile, Mobile Coupons, News, Pocketstop, Technology, Rewards, sms, SMS, text message marketing, Trending

5 Reasons Why Your Business Should Be Using Text Message Marketing This Holiday Season (and all year round!)

Posted by Daniel Wagstaff on Dec 4, 2014 12:47:28 PM

Text message marketing is becoming the king of mobile marketing.

Thanksgiving has come and gone. And so has some of the biggest shopping days of the year. Black Friday, Small Business Saturday and Cyber Monday have become gargantuan events giving both consumers and businesses the opportunity to cash in. E-commerce has been changing the landscape of the Thanksgiving holiday shopping weekend for a while now, giving text message marketing more relevance than ever before.

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Topics: Business, loyalty, Loyalty, Mobile, mobile, News, Pocketstop, Technology, text, sms, SMS, text message marketing, Trending

The History and Future of Mobile Marketing as Smartphones reach 70% mobile market penetration in the U.S.

Posted by Daniel Wagstaff on Aug 8, 2014 9:47:59 AM

Last month, Mobile Marketing Watch published a brand new statistic about Smartphone penetration in the U.S.1 that got me thinking about how marketing has evolved over the years. Do any of us yearn for the days in Mad Men where marketing and advertising channels were pretty limited — can you imagine just three network television channels and no internet? With all of the conveniences that the digital age has brought us I can certainly tell you I’m not looking back. But, I am looking forward. And with Smartphones reaching 70% mobile market penetration there is a whole lot to look forward to.

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Topics: Business, Mobile, mobile, News, Technology, Articles, Mobile Marketing, sms, SMS, Trending

Text Message Weather Alerts Program Powered by Pocketstop Helps WFAA Channel 8 Viewers Know if They Need to Grab Their Umbrella Before Heading Out

Posted by Daniel Wagstaff on Jul 7, 2014 3:30:43 PM

Why should I Register For Text Message Weather Alerts?

Whether you are planning to watch a World Cup game on the patio at your favorite restaurant, running a quick errand to Hobby Lobby or loading up the RV to head out to this weekend’s NASCAR race — the weather could make or break your plans. Is that patio covered enough to keep out the rain during the big soccer game? Do you need to bring your umbrella and your child’s rain boots for tomorrow’s errands? Don’t forget your sunscreen for the blistering hot weather at the race track.

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Topics: Mobile, mobile, News, Technology, Weather Alerts, Articles, sms, SMS, Text Message Platform, Trending