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Movie Theater Utilizes Loyalty and Rewards Program to Increase Engagement with Moviegoers

Posted by Daniel Wagstaff on Sep 4, 2014 8:49:05 AM

The excitement that going to the movie theater brings is a feeling we all know. For a couple of short hours we take a break from reality and focus on whatever is showing on the silver screen. Going to the movies is an activity that attracts a wide variety of people from all ages, races and genders. Last year, 1.34 billion tickets were purchased nationwide, giving a movie theater an incredible opportunity to attract and grow a loyal fan base with a loyalty and rewards program 1.

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Topics: Business, loyalty, Mobile, movie theater, Rewards, rewards, Technology, Trending