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Pocketstop Blog

The Intersection Between Operational & Marketing Communications: Pocketstop

Posted by Daniel Wagstaff on Sep 9, 2015 10:22:15 AM

Pocketstop is a SaaS multi-channel digital communication specialist

Organizations these days, whether a shopping mall, retail outlet, corporate office or non-profit organization, have a variety of communication needs. Customers, employees, vendors and managers not only expect information to be pushed out, they demand it.

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Topics: Business, Loyalty, Mass Notification System, Mobile, Mobile Marketing, News, Pocketstop, RedFlag, Rewards, SMS, Technology, text message marketing, Trending

Fill Up On Mobile Marketing

Posted by Daniel Wagstaff on Jun 17, 2015 12:52:57 PM

Business Are Increasing Opportunities and Meeting Goals with Mobile Marketing

Today I’m going to highlight how gas supplier and convenient store franchisee, ALON USA / 7-Eleven made multiple goals when the company implemented a mobile marketing campaign — an increasingly popular marketing option for businesses both large and small across a wide range of industries. Often, we talk about the potential for an incredible return on investment with mobile marketing campaigns. But increasing ROI isn’t the only goal a mobile marketing campaign can help a business meet.

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Topics: Business, Loyalty, Mobile, Mobile Marketing, Pocketstop, Rewards, sms, Technology, text message marketing, Trending

Check Out This Text Based Marketing Strategy That Earned One Retailer an ROI of Over 6,000%

Posted by Daniel Wagstaff on May 20, 2015 11:59:35 AM

With mobile internet usage surpassing desktop usage, text based marketing is more relevant than ever!

Whoa. 6,000% ROI, sign me up!

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Topics: Business, Loyalty, Mobile, mobile, Mobile Coupons, News, Pocketstop, Rewards, sms, SMS, Technology, text message marketing, Trending

The #1 Tool Everyone In the QSR Industry Should Be Using: Mobile Marketing

Posted by Daniel Wagstaff on Apr 21, 2015 10:27:38 AM

Learn How Church’s Chicken Used a Mobile Marketing Campaign to Send a Lucky Customer to Los Angeles to Mingle With the Stars!

I’m not just tooting my own horn when I say that mobile marketing is the number one tool that every QSR, or quick service restaurant, should be using. Today, it really is a no brainer. Everyday more and more QSRs are jumping aboard the bandwagon and using this amazing tool to communicate with and reward their customers all while promoting their own brand. It truly is a win-win. Did I mention text mobile marketing as a greater than 90% read rate? You’re going to attract the attention of people who want your product. And you’re going to have an incredibly reliable and effective way to reach and engage them. Need I say more?

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Topics: Business, loyalty, Loyalty, Mobile, Mobile Coupons, Mobile Marketing, Pocketstop, Rewards, SMS, Technology, text marketing, text message marketing, Trending

Pocketstop’s Text Marketing Services Run on Microsoft Azure

Posted by Daniel Wagstaff on Apr 15, 2015 9:41:09 AM

Text Marketing Services Are HOT For More Than One Reason

At Pocketstop, one of our jobs is to promote our products and help potential customers and partners better understand our platforms and the infrastructure required to deliver them. Having said that, today’s blog post will discuss Pocketstop’s Text Marketing Services that run on Microsoft Azure. To learn even more about the text marketing services we offer, check out http://pocketstop.com/text-message-marketing.

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Topics: Business, Loyalty, Mobile, mobile, Mobile Coupons, Mobile Marketing, Pocketstop, Rewards, sms, SMS, Technology, text message marketing, Trending

What do Mobile Marketing and The Sun Have In Common?

Posted by Daniel Wagstaff on Apr 9, 2015 10:08:07 AM

Seattle Sun Tan Uses Mobile Marketing to Boost Revenue in a Big Way

Several of our past blogs have highlighted the popularity of mobile marketing in the quick service restaurant (aka: fast food) industry. But QSRs aren’t the only brick and mortar businesses that are cashing in by utilizing mobile marketing campaigns.

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Topics: Business, loyalty, Loyalty, Mobile, Mobile Coupons, Mobile Marketing, Pocketstop, Rewards, SMS, Technology, text message marketing, Trending

Taco Bell “Thinks Outside The Bun” With SMS Text Marketing

Posted by Daniel Wagstaff on Mar 24, 2015 4:53:16 PM

SMS Text Marketing Campaign Gains 13,000 Subscribers In 5 Weeks

SMS text marketing campaigns are on the rise — and for good reason. They work! And major brands are starting to take note. Take for example, Taco Bell’s use of an SMS text marketing with a two part goal. First, Taco Bell wanted a way to keep in touch with their customers by communicating with them directly. Additionally, the tech savvy taco shop also wanted a campaign that encouraged immediate action from their customers.

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Topics: Business, Loyalty, Mobile, Pocketstop, Rewards, sms, SMS, Technology, text message marketing, Trending

Mobile Marketing Makes the Agenda at the 2015 Mobile World Congress

Posted by Daniel Wagstaff on Feb 17, 2015 4:16:39 PM

“Well, it’s about time.”

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Topics: Business, loyalty, Loyalty, Mobile, mobile, Mobile World Congress, News, Pocketstop, Technology, Mobile Marketing, Rewards, sms, SMS, text message marketing, Trending

Movie Theater Utilizes Loyalty and Rewards Program to Increase Engagement with Moviegoers

Posted by Daniel Wagstaff on Sep 4, 2014 8:49:05 AM

The excitement that going to the movie theater brings is a feeling we all know. For a couple of short hours we take a break from reality and focus on whatever is showing on the silver screen. Going to the movies is an activity that attracts a wide variety of people from all ages, races and genders. Last year, 1.34 billion tickets were purchased nationwide, giving a movie theater an incredible opportunity to attract and grow a loyal fan base with a loyalty and rewards program 1.

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Topics: Business, loyalty, Mobile, movie theater, Rewards, rewards, Technology, Trending

“The Scoop” Wins Silver at U.S. MAXI Awards

Posted by Neal Guilliotti on Jun 6, 2014 11:02:09 AM

Pocketstop is thrilled to announce that the integrated loyalty program known as “The Scoop” that it created with agency partners Imaginuity and The Dealy Group for client Jones Lang LaSalle (JLL) was awarded a silver MAXI in the New Media & Emerging Technology category at last month’s International Council of Shopping Centers’ (ICSC) award show in Las Vegas. “The Scoop cut through the digital clutter, drove explosive growth in membership and delivered hundred of retailer offers to highly engaged shoppers while they were on the property1.”

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Topics: Business, loyalty, mobile, Mobile Coupons, News, retail, Rewards, Shopping Centers, Technology, Trending