SMS text message marketing is the best tech tool to drive digital engagement. It just is. Everywhere I go, I look for short codes at my favorite shops and restaurants. I check the bottom of my receipts and I even go to the websites of my favorite places to see if they will text me hot deals, sales and other information that I’d rather have pushed to me—and I’m not alone. Everyday customers are joining the “mobile clubs” or SMS text message marketing campaigns of their favorite places. From restaurants, coffee shops, retailers and even television stations… businesses are using SMS text message marketing to reach consumers.

SMS Text Marketing is growing fast and there’s no sign it will slow down anytime soon.

Despite the growth, consumer demand and success of SMS text message marketing solutions, some businesses out there are still reluctant to add a SMS service to their marketing mix. Why? Well, I can’t answer that why, but I can answer why you should be using SMS text marketing as soon as possible… and a few statistics are going to help me do it!

There’s really no need to explain this list! Let’s get to it. Here is our Top 10 List why shopping malls and retailers should be using SMS as of yesterday! Not using SMS? Get on it, would you? And give us a call.

Blast From The Past: This blog, first published in 2014, still rings true and illustrates how SMS Messaging can be utilized by other organizations apart from those in the retail and restaurant industry—where SMS use is heavy. 

Text Marketing Is a “No Brainer” As Most Consumers Now Carry Cell Phones

Mobile marketing, SMS marketing and text marketing are all interchangeable terms. It doesn’t matter what you call it, text marketing (as we will call it!) is when text messages are used as a marketing channel to reach consumers. Every day more and more businesses and organizations jump on the text marketing bandwagon. Don’t worry, there is still room for you! Today, I am going to highlight five industries that can and should (and many already are) use text marketing to help increase business and reach goals.

Business Are Increasing Opportunities and Meeting Goals with Mobile Marketing

Today I’m going to highlight how gas supplier and convenient store franchisee, ALON USA / 7-Eleven made multiple goals when the company implemented a mobile marketing campaign — an increasingly popular marketing option for businesses both large and small across a wide range of industries. Often, we talk about the potential for an incredible return on investment with mobile marketing campaigns. But increasing ROI isn’t the only goal a mobile marketing campaign can help a business meet.

With mobile internet usage surpassing desktop usage, text based marketing is more relevant than ever!

Whoa. 6,000% ROI, sign me up!

Text Marketing Services Are HOT For More Than One Reason

At Pocketstop, one of our jobs is to promote our products and help potential customers and partners better understand our platforms and the infrastructure required to deliver them. Having said that, today’s blog post will discuss Pocketstop’s Text Marketing Services that run on Microsoft Azure. To learn even more about the text marketing services we offer, check out http://pocketstop.com/text-message-marketing.

SMS Text Marketing Campaign Gains 13,000 Subscribers In 5 Weeks

SMS text marketing campaigns are on the rise — and for good reason. They work! And major brands are starting to take note. Take for example, Taco Bell’s use of an SMS text marketing with a two part goal. First, Taco Bell wanted a way to keep in touch with their customers by communicating with them directly. Additionally, the tech savvy taco shop also wanted a campaign that encouraged immediate action from their customers.

Want to “Eat Fresh”? Text Marketing Can Help Save a Buck

Marketing plays a key role for most businesses. And companies that are really great at it, can thrive. In today’s environment, text marketing is playing a greater part in marketing and advertising strategies. The sandwich shop king, Subway, has been very successful at marketing in the past and continues to be. Stop someone on the street and ask them what company uses the lingo “eat fresh” or the “$5 footlong” jingle and I bet most people will answer correctly. Subway’s advertising on television, on the radio and in direct mail has a very far reach. Still, even with massive traditional marketing campaigns, Subway was looking for something else… something new… something fresh.